Dallas Stars Fans/ Attendees, compared to the average Dallas DMA are:
Based on Scarborough Research (March 2016 – February 2017)
Make existing marketing tactics more effective
Attract, retain & grow profitable clients
Teach fans what makes a brand better & different
Establish brand credibility & build brand equity
Increase awareness & break through the clutter
Transfer positive image attributes to your products & services
The American Airlines Center is home to the Stars, Mavericks, and a variety of live entertainment and events. Since opening on 7.28.01, the AAC has set a new standard for sports and entertainment facilities.
2.3+ million visitors each year
4th in the U.S., 4th in North America and 6th worldwide in 3rd Party tickets sold*
8th busiest arena in the world*
The Dallas Stars are directly integrated into the media platforms that have become part of our fans’ daily lives. Our digital and production teams will develop exclusive fan engagement features designed for Stars content and will weave your messaging into Stars media platforms, reaching consumers in powerful, innovative, and relevant ways.
With a variety of ticket and hospitality options, the Stars will work with your company to create a strategic plan to maximize hospitality and entertainment options in American Airlines Center’s diverse portfolio of venues for your most valued clients, business partners, and employees.
The Dallas Stars game experience is like no other in the market, giving fans a reason to stay in their seat during the entire game.
Thank you for your interest in becoming a Dallas Stars Corporate Partner. Please feel free to reach out with any questions, we look forward to speaking with you. Be Loud. Wear Green. Go Stars!